NEW TRUST CLUB MEMBER

AN AGENCY’S ONBOARDING STEPS

Congratulations on being Models Trust Certified.

The next 3 steps are to help you onboard your Brands, so they can support your efforts in making modeling safer and more sustainable.

STEP 1 -AGENCY’S LETTER TO BRANDS

This letter is designed to let your Brands know that you have completed the Agency Survey and hit all the top marks over eight categories and have therefore been awarded a Certification Mark. The letter will also inform Brands of the benefits of using you as an Agency, and how they can contribute to more harmonious environment.

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[Your agency name] is proud to announce that we have been independently certified by Models Trust as a high-performing and ethical modeling agency. This Certification Mark is an indication of our outstanding commitment to working ethically and collaboratively within the industry to ensure we provide the highest standard of representation to all our models. ​

[Your Agency Name] is partnering with Models Trust as we have the same mission - to create safer workplaces and more sustainable careers for models everywhere. Working internationally, Models Trust ensures that whether our model is in Hong Kong, Melbourne or London, they will have valuable support.​

We pride ourselves in being an intricate part of the Models Trust Triangle of Trust which is made up of Agencies, Brands, and Models working in harmony with the simple goal of making all our businesses work truly effectively, and sustainably, and making modeling a good experience for everyone.    ​

As a Brand, choosing a model from [Your Agency Name] will mean your supply chain has been independently evaluated. It enables you to demonstrate to your shareholders and other stakeholders your commitment to the ‘S’, in ESG, and more broadly, the United Nations’ Sustainable Development Goals 5, 8, and 10. ​​

Models Trust is an independent organization creating data-driven reports from anonymous surveys to ensure safer and more equitable working environments for all talent. 

To successfully complete the Agency Survey and later the Eyes On Production Survey, we [Your Agency Name] were given a unique QR code for all our signed models, and following their shoots, shows, and castings they filled out the anonymous survey and Models Trust captured the data directly and then compiled a detailed report highlighting our representation.

Models Trust found that we/[Your Agency Name] came in the top 25 percentile over all 8 categories which means our models are happy to be part of our agency family.

Every 6 months we undergo the Eyes On Production Survey which reports in a similar way how the model is treated at their place of work and all the information, concerning preparation, safety, support, and conduct is created into a special report. It is a very interesting report that gives us an insight into your production so we can check the standards you have set are being actually met.   

As a contribution to the work that Models Trust is doing to help the industry become more harmonious, we are asking a nominal [USD 28/Euro 25/GBP 20 delete where appropriate] Trust Club fee per model booked, so we are able to work with Models Trust to ensure models have the independent advise and support they need to thrive in the fashion industry.  

If you have any questions please contact [Your Name and Email Address] or Models Trust info@modelstrust.com

STEP 2 - INFORMATION TO ADD TO THE INVOICE

If you want a small description of why you are adding the Models Trust, Brand Contribution Fee, this copy can be added to each invoice.

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We are proud to announce that we have been independently evaluated by Models Trust and will now carry the Certification mark. This mark is an indication of our outstanding commitment to working ethically and collaboratively within the industry and ensuring that our representation of all our talent is of the highest standard. ​​

Part of the work that we are doing with Models Trust is to keep models safe at their workplace and in doing so we are drawing on Models Trust resources and partners to create a better experience and a more trusted community. ​

We are asking from our brands a [USD 28/Euro 25/GBP 20 delete where appropriate] ‘Trust’ fee per model, per shoot, which is a contribution to the work that Models Trust does to ensure that you, the brand have the best talent with the best representation.​
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This in turn allows you to become part of making this a better future for our industry. We are upholding the values required to maintain a healthy working environment as stated by UNSDG 5, 8, and 10 and your ESG reporting to stakeholders/shareholders, which you may require for your yearly reports. ​

STEP 3 - COPY INFORMATION FOR THE AGENCY’S WEBSITE

If you want to add a page to your website explaining who Models Trust are and why you took the Agency Survey, this copy can be cut and pasted.

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ABOUT MODELS TRUST ​

[Your Agency Name] is proud to announce that it has been independently certified by Models Trust as a high-performing and ethical modeling agency. ​

PARTNERING WITH MODELS TRUST​

[Your Agency Name] is partnering with Models Trust as we have the same mission - to create safer workplaces and more sustainable careers for models everywhere. Working internationally, Models Trust ensures that whether our model is in Cairo, Melbourne or London, they will have valuable support.

Models are predominantly young independent contractors, who often encounter serious abuses and discrimination, both financially and physically, that can profoundly impact their careers and well-being.

We want to be part of the positive solution and move forward into a kinder tomorrow.

MODELS TRUST CERTIFICATION MARK ​

This Certification Mark is an indication of our outstanding commitment to working ethically and collaboratively ​within the industry to ensure we provide the highest standard of representation for all our models. ​

This Certification Mark is a way of proudly showing our Brands, Models, and Clients that [Your Agency Name] talent has spoken out and told us, we have ​looked after them well, treated them well, and listened to their needs.​

In order for us to qualify for a Certification Mark, we asked all our signed models to fill out an ​anonymous Agency Survey that would let us know what they felt about our representation. We are pleased to let you know that the data-driven report showed we scored a high average over all eight categories, therefore allowing us to bare the Certification Mark​ and become a member of the Models Trust, Trust Club. ​

Every year we will be required to complete the same Agency Survey to demonstrate best practices.​

BEING A TRUST CLUB MEMBER ​

The Trust Club is a network of trusted agencies around the world and as agency members, we have all been independently verified and marked as high performing. As part of the Trust Club, we are now able to draw on the resources of Models Trust and our models will have access to an international community. ​ ​

Models Trust provides all our signed models’ industry, educational, and well-being workshops, and access to Service Partners, support, and guidance. Models Trust is an independent organization so our models can turn to them directly should they need to. ​

BEING PART OF THE TRIANGLE OF TRUST

We pride ourselves in being an intricate part of the Models Trust’s Triangle of Trust which is made up of Agencies, Brands, and Models working in harmony with the simple goal of making all our businesses work truly effectively, and sustainably, and making modeling a good experience for everyone.    ​

BRAND CONTRIBUTION FEES

As a Brand, choosing a model from [Your Agency Name] will mean your supply chain has been independently evaluated. It ensures you will receive the best talent with the best representation, and it also enables you to demonstrate to your customers and other stakeholders your commitment to safe and ethical supply chains, and more broadly, the United Nations’ Sustainable Development Goals 5, 8, and 10. ​​

Asking our Brands to contribute a [USD 28/Euro 25/GBP 20 delete where appropriate] Trust Club fee per model, per shoot, show, casting or another event, is an easy way for Brands to become actively involved in the Triangle of Trust and making our work with Models Trust more tangible, because this small fee ensures models have a safe space to go for advice and support.

Models are invited to Models Trust educational, well-being and financial workshops, given access to financial and legal advice and they have a community of trusted models/agencies they can reach out to, should they be alone and abroad. ​​

Models Trust is a not-for-profit organization which means the Brands Contribution Fee will go directly into helping models be better performing, better equipped, and better-prepared models, plus Models Trust will help with any advocacy work.​ The contribution also goes towards safeguarding the industry as a whole.

A BETTER, BRIGHTER FUTURE - TOGETHER ​​

To learn more about Models Trust, please visit: www.modelstrust.com. ​

Thank you for joining us to create a brighter future for both [Your Agency Name] models and models everywhere.

If you would like to discuss further ways in which your brand could get involved, please contact [Your Agency Name] ([add email address]) or Models Trust (info@modelstrust.com). ​ ​

STEP 4 - COLLABORATING SOCIAL MEDIA WITH MODELS TRUST

By Contacting comms@modelstrust.com we will be able to take you through the social media announcement.

Congratulations: we have awarded your agency our Models Trust Certification Mark, our independent verification that your agency provides ethical and high-quality representation to its models. ​

  • Your certification is valid for 12 months and it can be renewed before it expires if you again demonstrate satisfactory performance via our feedback survey. ​

  • Three months before the end of the certification year, we will discuss renewals and details on how and when to take a new survey​

  • We may immediately withdraw your certification at any time if we believe your agency has acted illegally, unethically, or otherwise against our mission or values. ​

  • We will/have sent you high-resolution images of the two versions of our Models Trust Certified mark. The aim of the mark is to help you demonstrate your certification to your current and prospective models, your clients, your other stakeholders, and our broader industry. ​

  • Only display our mark/s in their entirety, and in their original colours and proportions as shown above. If you also want to display our Models Trust logo, ask us beforehand. ​

  • You can display this mark on your agency’s websites, social media, marketing materials and internal documents, but not those of your agency’s owners, subsidiaries, clients, suppliers, employees, or other stakeholders. ​

  • We encourage you to promote Models Trust to all your signed models so they know they have access to our Service Partners and can be invited to participate in our educational, financial, and well-being workshops and support projects.​

  • We encourage you to promote Models Trust to all your clients, so they know they are working with a highly ethical agency who are proven to have great representation. ​

  • You can display this mark only if your agency is currently certified. If you no longer have certification, you must immediately remove it from your websites, current and future marketing materials and internal documents, and future social media posts. ​

  • For further guidance contact comms@modelstrust.com. ​

To celebrate and announce your sign-up, please following these Certification Mark requirements: ​

  • The Certification Mark must be displayed on the home page of your website banner ​

  • That mark must be linked to www.modelstrust.com​

  • When referring to being a member of the Trust Club on social media use # ModelsTrustCertified ​

  • Share the date of your announcement with comms@modelstrust.com so we can monitor the responses​

  • Add the SEO tags to the back-end/code of the website​

Your Social Media Copy:​

We’re proud to announce that we are now certified by Models Trust (@models_trust), an independent organization making the model’s workplace safer and more sustainable, through anonymous surveys and data-driven reports. ​

As a #ModelsTrustCertified agency, we’re committed to:​

[Quote from Agency Director sharing their thoughts and excitement about being Models Trust certified]​

To learn more about the Models Trust certification mark, please visit www.modelstrust.com/certification-mark​

To learn more about the Models Trust, Trust Club, please visit www.modelstrust.com/trust-club​

Please add these SEO tags to the back-end of the website, as they relate to Models Trust and the Certified Mark:​

Model​, Certificate, Best Practice, Safe​, Secure​, Workplace​, Work, Environment​, Elevate​, Mark​, Kite Mark​, Education​, Talent​, Influencer​, Growth​, Vetted​, Creative​, Elizabeth Peyton-Jones, ​Insurance​, Report​, Survey​, Models Trust, Trust Club​, Health, Well-being​, Best practice (US spelling), ​Certification​, Modeling agency, agency (US spelling), Fashion industry​, Best modelling agencies, Best modeling agencies (US spelling)​

STEP 5 - AGENCY LETTER TO MODELS

This is a letter we suggest you send to your signed models:

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We’re thrilled to announce that we are now part of the Models Trust, Trust Club and that’s in part, thanks to you participating in the Agency Survey. As an agency, we strive to make our representation the best it can be and this certification shows that you’ve noticed!​

What does it mean to be Models Trust Certified? 

It means, that when benchmarked against other agencies around the world, we:​

  • Adhere to a high ethical standard and best practice​

  • Create a good working environment for you and others involved with the job​

  • We are a part of a trusted network of certified agencies and brands​

What does that mean for you? 

It means you can use your voice to speak about areas of improvement in a confidential and secure way, while having the support of the Models Trust team and access to their resources. ​

What now? 

Shortly we will be sharing an announcement on Instagram about the certification. We would love for you to re-share the news on your Instagram and use #ModelsTrustCertified, @models_trust.​

If you have any questions about the survey or Models Trust, please send us an email.​

We’re very excited to be part of the Trust Club network of agencies and we will keep working towards making your career the best possible. ​

© Copyright Models Trust info@modelstrust.com